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Feb Updates – Important updates for Facebook Ad Manager

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  • #5064
    I’ve summarized the below updates of facebook ad manager recently.
    Add “Get Quote” to more objectives
    You can now add “Get Quote” call to action to Brand Awareness, Website Conversion, Messages, Reach, Traffic and Video Views Objective
    Facebook Suggested Video Now Supports Asset Customization
    When you make a video ad, now you can select different videos for Facebook Suggested Video and Watch placements. This will help you fine tune your campaigns.
    “Store Visits” is Now “Store Traffic”
    When you chose a marketing objective, Store Visits is now named Store Traffic.
    View Video Performance
    Now you can see detailed play information for your video ads. Select a video ad and select View Chart, then scroll to Video Performance. This will let you compare your video’s performance to your optimization goal.
    Let me know in the comments if i’ve missed anything.
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